FOR IMMEDIATE RELEASE:
Hamburg’s West-Herr Ford Raises Funds for Hamburg High
Hamburg, NY, June 5, 2008 – In a creative twist on traditional fundraising, West-Herr Ford of Hamburg raised money for Hamburg High School on Saturday by making a $20 donation for every test drive of a new Ford vehicle. The event, titled “Cruise 4 UR School,” was held on Saturday, May 31, and featured parents and other members of the community test driving an assortment of 2008 Ford cars and trucks. In an effort to promote responsibility and safety, Ford and West-Herr Ford donated $20 for every individual who test drove a Ford to the Hamburg High School’s 2009 after Prom Celebration.
“We’re a part of this community, and we take that responsibility very seriously,” said Steve Plesac of West-Herr Ford. “These funds will help create an important program that will keep our high school students safe on what can be a very dangerous night.”
Also attending the event as a test driver and a surprise guest was Mrs. New York, Jennifer Stehlar, who travels the state encouraging young people to drive safely and responsibly, particularly after Proms. She said, “I commend Ford for taking this huge step towards protecting the youth in this community by raising funds to create a school sanctioned after Prom party. It’s a great and innovative way to promote responsibility and safety.”
By participating in this event, Hamburg High School has been entered into a sales competition. There will be an additional 1st, 2nd , and 3rd place donation* ($15,000, $10,000 and $5,000) made to those high schools that generate the most new Ford Division sales!
Across the country, hundreds of Ford dealers are partnering with local high schools to host Cruise 4 UR School events, just like they did here. Ford is contributing up to $6,000—the equivalent of 300 test drives—to every participating school, each of which can use the funds to support various programs and activities as they see fit. West-Herr Ford raised $2,400.
About Ford Motor Company
, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles in 200 markets across six continents. With about 244,000 employees and about 90 plants worldwide, the company’s core and affiliated automotive brands include Ford, Lincoln, Mercury, Volvo, Mazda, and until completion of their sale, Jaguar and Land Rover. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford’s products, please visit www.ford.com.
*Donation based on 120 sales track data post event. Winners will be selected a total of three times throughout the course of the program based on the designated time frame of their event (Nov./Dec. ’07, 1st Quarter ’08, 2nd Quarter ’08)